Boost Sales with Valentine’s Day Gift Boxes
Do you want to know how much an American spends on the average amount on shopping for Valentine’s Day? In 2021, on average, a single person spent 164.7$ on shopping. And the total revenue generated was around 21.8$ billion which is still very huge, despite the pandemic year and all the disasters. People didn’t stop spending their money on gift shopping for their loved ones.
Love is all in the air, and so is the desire to shop. Being an owner of a retail gift store or a gift packaging online selling website you want to make people stop at your product and want to generate a good amount of dollars on 14th February.
There’s no need to tense up the sad expressions on your face. This February, make us your friend and leave premium packaging woes to us.
You have time in your hands and we have already gotten you in. The thing that comes after the original product and its quality is “the premium and outclass packaging”.
The thing that appears all fancy, with its formality, and an outshining case seems to pleasant human eyes and psyche more than any other product in this world. Any gift retailer or website owner needs to design its product in detailed finishing and packaging.
This packaging has all numbers and it is going to generate hundreds of dollars in your sales. Don’t take it easy and take proper lessons from our article to design gift boxes for your site too.
Our experts have made sweat efforts to collect all the latest and premium gift box ideas for just only you.
Gift Boxes Ideas for Valentine’s Day
Statista has published his stats and it has shown that people love to buy chocolate, flowers, candy, wine/alcohol, whiskey, personalized flowers, jewelry, and perfume. All these products are just sealed in custom rigid packaging which makes them stand above all.
Among these gifts of Valentine’s Day Jewelry was at the top as women love to receive jewelry from their loved ones.
US consumers spent 5.8$ billion dollars on jewelry on February 14th, 2021, last year. Jewelry is an expensive and very delicate product so does what its box should have.
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This precious and expensive jewelry is given in pristine and unforgettable packaging boxes, to give the recipient a unique experience that she never had before.
What are Premium valentine’s Gift Boxes?
Online shopping businesses and websites have just grown by hundreds of numbers and almost everyone has the same product with the same quality and use. What is the thing that makes one more likable than another besides marketing? It is their packaging gift box.
Most retailers use custom cardboard boxes to wrap gift products with their unique Valentine’s Day theme each year. Some food products and wine packages wrap up in crates and baskets as they aren’t that expensive and feasible for every use.
What Qualities and Aspects Should You Look for in the Gift Box
As for a special and the most awaited day, any good or especially designed thing can make a day lovely. To make that possible you need to focus on the brand quality, product, design, and other sides. This is the time we are going to discuss in detail what should a gift box or a package have. Stay with us throughout the article and get the most benefit out of these details.
The Most Important: A Suitable Logo
A unique and suitable logo of the product is the main pillar or the most vital factor. It should be done at the very first and later on, start the further process. It is the speaker of the brand without even saying anything. A logo is going to tell everyone about you, who the brand is, and what the basic purpose of this brand is.
It is going to be unique, and can represent, and introduce people to your brand properly and most effectively. A gorgeous or impressive logo printed just outside of that gift box will stand you tall among all others out there in the market of hundreds.
Feasible and Presentable Material
We know that most gift package companies prefer to make their gift boxes out of strong cardboard material and metal hooks. Before selecting the material of the cardboard keep in mind the specific product in mind and its needs.
Look forward to every aspect of the material its durability, how much weight it can handle, its cost, and its outlook. Most consumers want to prefer cardboard that looks a wood in presentation as it is a symbol of quiet status in society these days.
Make Dedicated Enough Space to Place a Product
After selecting a material, you and your team should start looking to make dedicated and desired space for every product which you want to put in. A perfect and already specified space for each product would enhance the presentation of your gift box.
And your gift box is already going to stand out more than others. Try not to clutter or make a cluster of products in a gift box.
Design Different Shapes and Sizes of the Gift Box
Don’t go out there in the market with a single design shape and size. Your team should work that much to design 3-4 gift boxes of unalike shapes and sizes. Most women and girls love to see the heart and diamond-shaped gift boxes.
These shapes and sizes enhance the true meaning of Valentine’s Day.
Unity is the Theme of the Gift Box for Valentine’s Day
Designing a gift box isn’t that easy, it should meet the demands and catch the attention of the consumers. On a day of pure love, they want something that is just beyond expectation. You can’t just lose their hypes.
An outer and inner contrasting theme is the main goal.
Unity in the theme and texture of the single product define it unique from other gift boxes in the market. Keep in mind it is the only product that is going to appeal to customers at very first sight. It should be designed in such a manner that it unifies the theme of a very special love-making day and the product itself.
Specifically Designed Boxes for Each Gender
You already know the purpose of your gift box as it is going to launch in Valentine’s season. The men will show their love to women by giving them gifts in those boxes. Women and girls are going to do the same.
Now, you already have your targeted audience and those are young girls, boys, middle-aged men, and women. Designing a gift box for each gender could be much easy than in any other situation.
As we already talk about women that they love jewelry more than any other thing in this world. Design a gift box of that material, shape, and size that is going to carry jewelry for the long run in a safe zone. It would be more hardworking and demanding work.
Normally men used to gift rings, necklaces, and earrings on Valentine’s Day. Go with this standard size of the gift box.
Let’s talk about men, what are they going to love more? Any perfume, watch work-related any specific tool or gadget. Brainstorm the related things for some time then go with the idea.
Outer Shell Graphics
These graphics are the first only outer external contraction that the eyes will have with the gift package. Your product’s life somehow depends on this pillar too.
Graphics are the most important aspect of this digitalized world and we can’t even neglect that. These graphics can give your gift package product very special care and a good graphic can bomb your sales.
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Remember a point, your graphics should better throw light towards the actual product with that cute packaging. The aim is to uplift the product inside the box, not just showcase all your exceptional graphic skills on a single piece of cardboard.
Lookup for them very critically. These days, one color, soft tone, light color, and well demo graphed layout is liked by consumers.
Print any Good Message or Story
One of the best and most creative ideas is that you can print any love message or story that is interlinked with your product, tradition, region or the culture of that society. This is a step towards building a close and very personal relationship between the brand name and the consumer.
A personal touch could never be hidden or vanish from anything else.
A Relevant Packaging of the Gift Box
A point-to-point and detailed packaging of a gift box is the only way to get into the hearts of people.
Gift box packaging should reflect these three pain points:
- Brand name
- Product reliability and its actual use
- Customers or the main audience
For instance, if you are going to design a gift box for coconut chocolate then the outer side of the box would become up with lighter green, blue, or just heavenly scenes.
Get a Shine on the Outer Surface of the Gift Box
A gift box would be boring without any shin or spark on the outside. For this purpose, you can use a printing process that is available in numbers out there in the market. A print can outshine the real product and would make it even more attractive.
The visual printing will be more visible by the following techniques:
Varnish
The Varnish is a clear ink that adds satin, gloss, or matte effects to visual printing. Another use is that it will provide a protective layer around the cardboard paper and will give the printings long durability.
Spot Varnish
If you don’t want to give a matte, glossy, and shiny look to a whole visual content. For this reason, you can use spot varnish to highlight some spot areas outside. This is used in logos and images.
Educate your Audience About the Product
Spreading awareness about the product is going to lead you to generate a high amount of revenue. Marketing research has proved that people show 70% more interest or buy from the brands that send messages and notifications regularly.
This is why you should start making a proper map plan about educating and marketing your product in the market. Give it some limelight and make perfect seasonal packaging for your brand.
Pre Marketing Strategy
Better know your targeted and high-profile audience, and show templates of your product to them before the final product. Get to know their feedback, reviews, and personal statements open-heartedly.
Nowadays, it is just some clicks away from you. Just build a better audience on social media platforms and then educate and be aware of the initial product. You can even conduct surveys on different platforms, polls and survey results are just thriving, and generating sales in return. Try this method out and we are sure that you’ll thank us for this advice.
Pre or initial launching of a product into a world is helpful. Take the audience’s advice and make sure to work on that.
Watch Out for your Competitor Sites
Always watch your competitors strictly and carefully. Look out for their marketing strategy and approach, what are they designing, and how are they going to land their product in the market.
Try to make a better gift box at the end than your competitors in the market with the best quality, better social media marketing approach, and extraordinary approach to the consumers.
Never ignore your competitors and give them some highlights in your mind to keep their track record.
Limited Time Exciting Offers
Limited and time-bound offers could be another reason to raise your sale to the sky. You can even low down your prices for some time to develop the interest of consumers. People would love to buy a thing from brands that are available at discounted prices for some time.
In this way, your brand can easily generate sales of hundreds of dollars.
An Option for all Customized Packages Should be There
Your gift box brand should be an option for all customized packages at a reasonable price. This is going to build a strong connection between the brand and the customers. The customized package option considers the best technique to convert a short-term client into a forever one.
This is going to be for your benefit, in this case, you will have more creative ideas which are free from people, and more work and orders to do. They are going to tell others too and this is the branding, and marketing approach.
Go for this option and give your customers the value that they truly deserve.
Jewelry Gift Boxes
Focus more on jewelry gift boxes than any other thing. As the women are just totally insane with the jewelry. This is going to be a comfortable and high-generating sub-niche. Better focus on this, create new circumstances and launch another product in the market.
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Designing a jewelry gift box is going to generate the highest sales on the occasion of Valentine’s. This is the most premium and the hardest gig to start on.
What about Making Promotions Through Live-Able Videos
When you show your best product to the world again and again in some good light. They are surely going to take notice one day and at least will going to think of your product again and again.
This is the best technique to promote your gift box. You can hire any well-known you tuber or influencer of that particular area and hire him/her to promote and launch it to the world. Thousands of viewers are going to see it live on any platform, they will want to know more about your product. In this case, website engagement will eventually get increase and hundreds of them will directly show interest.
By spending some amount of money on marketing and publicity you will get a refund back in hundreds of dollars. Don’t hesitate to try this method out and give your gift box sales a boom. Make a thrilling change in the industry.
Conclusion
Everyone loves, cherishes, and celebrates all those moments on Valentine’s Day. Exchange and show their love by giving each other some presents. You know your brand could be the one that can spread smiles on their faces. Make them happy, their day is going to be beautiful with just your little kind efforts.
Use all these techniques and points very carefully and technically in your gift packaging business to let that day become unforgettable by unboxing gifts. It isn’t a materialistic thing, a lot of emotions and expectations are just directly attached to your gift packaging box.
Don’t let the sad and make the best and million-dollar sales on this Valentine’s Day. We can hope that the points we have shared above will be helpful to make you high sales. And now, you already have just amazing ideas in your mind then just go with them.
What’s stopping you from working on this shared valuable information and making your brand the top 1 on the list.
