Most Common Styles in Custom Packaging for Retail Business

Most Common Styles in Custom Packaging for Retail Business

When it comes to retail packaging, protection, education, and attraction remain the three key points focused on when designing and developing custom packaging. There are exciting options in packaging depending on which clients wrap their products and make the buyers stop in the aisles. These boxes are divided into two main categories, which include;

 

 

 

 

A. Display Options in Custom Packaging for Retail Business

Custom display boxes have a crucial role in the brick and mortar retails and selling outlets. They help the customers find the product time-efficiently and provide easy access. There are several options in hangable boxes of this style and other variations, which can be kept on counters for the clients to select according to their products’ requirements and preferences. Let us read about a few;

1. Cardboard Display Boxes

The business entities need these boxes to display their items are trade exhibitions and in the high traffic areas of the retail. Most times, the display boxes are made from sturdy cardboard options that are strong enough to bear impacts and prevent de-shaping or damage. They are made from print-friendly material so that the boxes can flaunt vivid themes in print that can lure the target audience. A trending layout in the boxes used for product demonstration is a pop counter display tray used globally for marketing and exhibiting the products. This style is more effective for medium to small SKUs, which are lightweight.

Sometimes these boxes are sent assembled to the retail and other brick and mortar selling outlets for the convenience of retail loading items. These boxes are crafted from cardboard. They are easy to customize according to different events like a new launch, exhibition, advertising campaigns, etc. The intelligent use of these boxes can convert an observer in the shopping outlets into a buyer. The box is crafted for protection and covers different individually packaged items of the same kind, making it easier for the customers to spot them. These are testing times when most business entities compete to gain maximum share, and boxes like these, placed strategically in the shopping outlets, encourage impulse buying.

2. Cardboard Pop-up Display Box

The pop-up display box is shipped flat to the clients or retails directly in another variation. These boxes do not take more than a few seconds to assemble and load the retail products. The use of these boxes is frequent when it comes to displaying,

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  1. Sample perfumes
  2. CBD oil
  3. Portable tissue SKUs
  4. CDs, etc.

Side panels are an intrinsic part of the cardboard side-lock tuck top display box variation layout. Clients can order these in the required product size and dimension. There is no requirement of gluing for additional security when using these boxes, as the triple flaps do well to protect the product inside. Because of this reason, they are ideally used by the business entities operating in the sectors that market and manufacture;

  1. Ready to eat food items
  2. Mascara
  3. Eyelash kits, etc

Clients can use a variety of appeals for the products packaged in these boxes. The black Kraft material in these boxes looks great when packaging cupcakes, etc. The metallic paper-lined boxes for cosmetic items lure more buyers.

3. Cardboard Five Panel Hanger Box

The boxes found hanging from the wall panels of the retail stores are mostly styled as five-panel hanger boxes. Like other cardboard boxes, these too are customizable using various printing techniques and other features that include;

A tongue lock – This locking mechanism is also referred to as the catalog lock and has a slit that secures the box’s top

Auto bottom – this locking mechanism is ideal for additional product safety and includes glued panels that interlock to secure the box bottom.

In general, these boxes have a long side with a punched hole and a window patching feature in most cases to highlight the product. These boxes are designed as individual trays with adhesive sidewalls.

B. Custom Packaging for Retail Packaging

These boxes consider the products’ weight, sizes, and dimensions to create packaging for versatile SKUs. Retail packaging also focuses on the design, themes, and branding elements to compose alluring appeals.

1. Magnetic Closure Boxes

The highest quality of cardboard gets utilized in developing magnetic closure boxes. This material is similar to wood and other classy materials as the printing and layering of external veneers on cardboard changes its looks. The various materials used on the box eternal include wood, high-grade paper, suede, satin, etc. Apart from external pasting, the box internal is also pasted with white paper for a uniform look. The inner trays and compartment get further accessorized after this essential white layering. Primarily fabric material is used for internal layering to give luxurious appeals to packaging. These boxes are versatile according to the product requirement and client preferences.

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Another variation in these boxes is called magnetic flap boxes. These one-piece boxes have an elongated flap that auto shuts after opening. Most products for seniors are packaged in this box style to offer ease of use and access. Sometimes instead of rigid high-grade cardboard is also used in this box layout.

2. Lid-off Boxes

These two-piece boxes are considered a classic in the retail and packaging industry. They have removable lids and trays and are easy to open and close. The packaging industry is creatively using the box space to print;

  1. Product information
  2. Branding elements
  3. Brand’s story and other related details on these boxes
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The inner side of the boxes is used to print seasonal greetings, promo codes, and other exciting tools. Sometimes customized stickers are used as seals when packaging items in these boxes. A simple addition of adhesive ribbons or bows as finished accessories alleviates the appeal of these boxes.

3. Sleeve Boxes

two-piece box with a lid that has openings on both sides like a matchbox is called a sleeve box in the packaging and retail sectors. These sleeves wrap the trays from two sides and open and close via sliding motion. Products like hair extensions and apparel items are packaged quickly in this box as the sliding motion does not tangle or wrinkle the products. Sleeve boxes are also used as candy boxes with some creativity to provide precise openings for portable boxes.

Apart from the mentioned boxes, several layouts are used for exhibiting products that the clients can select according to their needs.

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